About This Blog

Regularly referred to in the media as "Australia's Richard Branson", Pete Wililams is a serial entrepreneur, author, internet marketer and ego maniac. This blog is where he shares his rants and raves on all things business, marketing & publicity - in particular, how to successfully mix internet marketing & business...

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The Future Of Outsourcing To Virtual Assistants

{A proper intro will be posted when my VA wakes up and gets my email}

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Using HARO To Generate Blog Content

HARO (Help a Reporter Out) is a great tool for getting yourself out there and in touch with journos needing expert opinions and quotes…

But I’ve been testing it as a source for unique, high quality blog content - Check out the video for more info..

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Are You Making Your Market What It Is ?

This short post was inspired by a conversation that’s currently happening over at Ed’s Tubby Nerd Blog - Do you Have To Be Leader To Be Successful On-Line…

Market Makers

Through their ‘actions’ these people make their market WHAT IT IS…

…By shaping the thoughts of the marketplace through contributing quality content continually.

… By actively creating relevant and stimulating conversations.

… By producing products and services to HELP their markets members fix their problems.

It’s these people that make the ‘market experience’ what it is - without them the marketplace would be a completely different landscape.

The contribution (and value) these people offer their marketplace is what shapes it.

The term MARKET MAKER also implies that they actually take action and implement something/anything…

.. as nothing is ‘MADE’ until action is taken.

The individuals we’re talking about MAKE something OF THEIR market; whatever that market is; new or old… They use their determination, to get through the dip (another Seth term) and find a way to extract some form of value; be it an income, a family/community, a {fill the gap}

Also, MARKET MAKERS are not always, nor ever need be, the biggest player (leader) in that space from a pure dollars and sense perspective. You only need 1000 rabid people in our influence to be wildly successful in your chosen niche - remember that.

[As a side note, there are some ‘good friends’ in this 30DC community that are ‘market makers’ in the Twitter space - and they don’t have the biggest following, but are definitely shaping the way their ‘followers’ are using and thinking about Twitter]

In my opinion, it’s not just about leading the entire tribe, it’s about taking action and playing an active + positive role in your marketplace - AND MAKING IT WHAT IT IS.

The rest will follow.

So… what are you actively doing/contributing/creating to make your marketplace what it is ?

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The Formal Friday Update

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Are They Really Much Better Than You ?

Kanye West“…Dog, I was having nervous breakdowns … Like “Damn, these n*** that much better than me?”
- Kanye West; Touch the Sky

It’s a good question… One that every successful athlete, singer and entrepreneur asked themselves at least 3,465 times. (Yep, i got me a clipboard and did a survey)

… and there are just as many ways to answer the question.

… and it’s the answers you give yourself that make the difference.

See, in reality it’s not that they are better than you… the successful simply know;

They’re no better than you… they just do more of ‘it’ than you.
They’re no better than you… they just work harder than you.
They’re no better than you… they’ve been doing it longer than you.
They’re no better than you… they’ve just met more contacts than you.
They’re no better than you… they’ve just tried more than you.

p.s. Is Kanye wearing one of the finest jackets in this pic or what?

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