Archive | November, 2006

Another Round of Publicity

Ok, so it’s been awhile between posts… Sorry about that, the PR bandwagon took me on another road trip… If you are interested I am featured in this weeks ‘Bulletin’ cover story. The article titled ‘Confessions of a Gen Y‘ is about, you guessed it Gen Y and what makes us. It’s a really interesting [...]

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How To Be That Guy

So Who is THAT guy? Well, ‘That Name Tage Guy’ is Scott Ginsberg. See my good buddy, Scott is the only person in the world who wears a nametag 24-7-365 (since November 2, 2000 to be exact). Why? To encourage people to become friendlier and more approachable. Scott is recognised as “The Authority on Approachability” & “The World’s Foremost [...]

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Buyers Check List Example

A few blogs ago I wrote about creating checklists for your buyers and helping them make educated purchases. Check out the original blog here: http://preneurmarketing.blogspot.com/2006/05/sales-checklist.html Well I was in Bunnings the other day and saw this!!! I wasn’t aware that A/ Bunnings marketing team subscribed to this blogs feed B/ A big company like that can implement techniques so [...]

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My Flickr is Live…

Well I have finally set up my FLICKR account, so you can seephotos of the various things I have been upto. For those that don’t know, FLICKR is an online photo sharing website that allows to to post, share and comment on photos. You can check out my FLICKR account here.

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Increase Coupons….

This is a very creative and ‘ballsy’ advert from the team at Stella Artois. For those who are non-drinkers; Stella Artois is positioned as a “reassuringly expensive” beer and this campaign ties in so well with that. Some of the most effective marketing and advertising is done by turning the coin over and doing things [...]

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