This short post was inspired by a conversation that’s currently happening over at Ed’s Tubby Nerd Blog – Do you Have To Be Leader To Be Successful On-Line?.

Market Makers

Through their ‘actions’ these people make their market WHAT IT IS…

…By shaping the thoughts of the marketplace through contributing quality content continually.

… By actively creating relevant and stimulating conversations.

… By producing products and services to HELP their markets members fix their problems.

It’s these people that make the ‘market experience’ what it is – without them the marketplace would be a completely different landscape.

The contribution (and value) these people offer their marketplace is what shapes it.

The term MARKET MAKER also implies that they actually take action and implement something/anything…

… as nothing is ‘MADE’ until action is taken.

The individuals we’re talking about MAKE something OF THEIR market; whatever that market is; new or old… They use their determination, to get through the dip (another Seth term) and find a way to extract some form of value; be it an income, a family/community, a {fill the gap}.

Also, MARKET MAKERS are not always, nor ever need be, the biggest player (leader) in that space from a pure dollars and sense perspective. You only need 1000 rabid people in our influence to be wildly successful in your chosen niche – remember that.

[As a side note, there are some 'good friends' in this 30DC community that are 'market makers' in the Twitter space - and they don't have the biggest following, but are definitely shaping the way their 'followers' are using and thinking about Twitter.]

In my opinion, it’s not just about leading the entire tribe, it’s about taking action and playing an active + positive role in your marketplace – AND MAKING IT WHAT IT IS.

The rest will follow.

So… what are you actively doing/contributing/creating to make your marketplace what it is?