If you’re proactively working through the 7 Levers in your business, then when you really break it down to increase almost every lever, you’ll realise you need to be able to pitch and negotiate.

Opt-Ins and Conversions = You’re obviously pitching

Items per Sale = You’re pitching upsells

Avg. Price per Item = You’re positioning your offer effectively

Margin = A lot of this is pitching or negotiating deals with suppliers

Now, as you know, we’ve talked a lot about Oren Klaff’s fantastic book, Pitch Anything, on the PreneurCast podcast. (If you haven’t read the book, make sure you do – it really is that good!)

Whether you’re selling ideas to investors, presenting to JV partners or pitching clients for new business, the Pitch Anything methods will work for you.

As a follow up to the research and process Oren laid out in the book, he’s sharing this method in a detailed and eye-opening video.

It’s a cheesy kind of video, but it does cover some awesome content!

• How to give the “Perfect Presentation” for any client, JV partner or investor – based on Oren’s battle-tested and groundbreaking formula

• 3 reasons why your emails, requests and pitches are being ignored right now

• The right way to get past the “gatekeeper of the mind” and grab attention when you need it most

• How to completely control a room – even if it’s filled with strangers you just met (this part of the method is called “Frame Control” and it works like crazy)

I’ve had the pleasure of speaking with Oren about his Pitch Anything methods for quite a while now, and can I categorically say that his pitch structure and methods have had a direct effect on getting deals of mine across the line.

Enjoy the video – it’s worth the opt-in and cheesy hand movements!

Pete