Preneur Marketing Blog – Pete Williams | Author Entrepreneur

As you may already know….

I recently re-sold Australia’s version of Yankee Stadium, the MCG – a project I first did back in 2003 when I was just 21 — and how I got the tagline ‘Australia’s Richard Branson’ from the Aussie media.

It was a great success when I first undertook the project, but this time around, it was much more organised, and on may levels a more successful project – (the reason why is below)

… and that’s even after I received a cease and desist letter right in the middle of the campaign that threatened to shut the whole thing down.

When opened the doors to the online sales page, we received a very nice 5 FIGURE PROFIT in the first 12 hours – with out any affiliates !!!

Not bad for a project, I launched on-the-side for a bit of fun.. and to help get some of the remaining MCG carpet out of my mums garage.

The reason for the success – http://www.preneurmarketing.com/MCGsecret

It was a downright, good old fashioned Product Launch…

A Jeff Walker product launch…

If you don’t know Jeff Walker, he’s the guy with all the strategery (yes, I’m sure that’s a word) behind all the crazy online product launches.

… and Jeff has just released his Product Launch Blueprint for free.

You get the PDF Blueprint PLUS a video that walks you through the entire blueprint …

… the exact same strategy, plan and process I used just a month ago to resell the Melbourne Cricket Ground…

.. and it cost me a few thousand dollars to have one of his trained coaches help me out during the launch.

Obviously, you have to enter your email to get this… but there is no cost, and there’s no hidden upsells or continuity or anything.

Get it now before Jeff pulls it down on Tuesday: http://www.preneurmarketing.com/MCGsecret

IMPORTANT: be sure to print out the PDF so you can take notes as you go through the video.

Seriously, this is a pretty powerful document to have in your swipe files… whether you market online or offline.

It’s worked for me, and I know it will work for you.

Pete

P.S. There’s even a hidden “resources” section that Jeff must have snuck in at the last second – it doesn’t show up in the training video, but it’s in the actual Blueprint.

P.P.S. There are also a few other videos one the site you can watch as well – including a breakdown of Apple’s recent iPhone 4 launch.

Hey Team…

I’m in process of getting an “audio version” of my book ‘How To Turn Your Million Dollar Idea Into A Reality‘ created and need your feedback.

I’ve been able to convince everyone involved, that we should give a copy of the draft audio away free to everyone on the ‘inner circle’ mailing list, in exchange for feedback.

…and if you shoot me an email with some feedback or a testimonial on the first few chapters, I will email you the download links to the other chapters and so on…

Once I get everyone’s feedback and we make any changes; we are releasing this as a traditional audio book, so you will also get access to the physical CD pack at a discount too.

The audio is a slightly abridged version of the original book published a few years back; so we don’t need content feedback – we need speed, tone, pitch feedback etc.

So if you are on the mailing list, check your email as I’m sending the ’secret password + link’ to give you download access.

If you’re not on the list, make sure you fill out the form below and I will re-email everyone in a day or two.

HARO (Help a Reporter Out) is a great tool for getting yourself out there and in touch with journos needing expert opinions and quotes…

But I’ve been testing it as a source for unique, high quality blog content – Check out the video for more info..

As promised on my twitter feed a few weeks back, I had a Confidentiality NDA Agreement put together for some projects I have in the works… and had a version created that I can make available to anyone who wants it.

For those of us who outsource a tonne of work to developers, content creators, virtual assistants or designers, a non-disclosure agreement (NDA) [Confidentiality Agreement, Confidential Disclosure Agreement (CDA), Secrecy Agreement] is an essential contract between you and the providers, that protects your intellectual property.

Put simply, a non-disclosure agreement protects you by ensuring the other party (provider) will not disclose any of the information about your idea or project, except under terms as described in the contract, and will not market the idea or compete with you.

Even with an non-disclosure agreement, still only talk about your idea with people whose integrity you can trust. Even with a person you trust, it’s best to always sign an non-disclosure agreement before discussing your idea or project; and always draft agreements like you hate the other person. With that mindset, you will be sure to cover every little detail.

This ‘NDA Blueprint’ covers quite a few things, including;

• Definition of Confidential Information Clauses
• Ownership of Confidential Information Clauses
• Use of Information and Disclosure Clauses
• Ownership Rights to Work Product Clauses
• Non-Competition Clauses
• Acknowledgments And Disclaimers. Clauses
• No Publicity Clauses
• Severability Clauses

Sorry for the late notice, but I’m being interviewed my mate Dale Beaumont for his next ‘Get Published Secrets’ Tele-Class tomorrow night, and I thought I should let you know about it.

Date: Wednesday 29th April 2009
Time: 8:00pm Sharp – 9:15pm Appox. (Sydney, Australia)
Register Here:http://www.getpublishedsecrets.com/teleclasses

Dale’s a real guru when it comes to publishing, having released 16 international best-selling books.

During the teleseminar we are going to be discussing ‘all things publicity’ ; such as:

* How to turn almost any idea into a best-selling book
* How to generate a plan to create publicity and exposure
* Exactly what it takes to get the attention of the media
* How to get passed the gate-keepers so you can secure a story
* A step by step guide to writing a media release
* To perform well in an interview so you get asked back
* How to leverage of your media exposure to generate loads of additional sales

Ultimately this Tele-Class is your chance to learn the secrets to publicity and public relations and you can do so in the comfort of your own home!

Remember numbers for this Tele-Class are strictly limited to the first 100 people. To avoid missing out, register your details over at http://www.getpublishedsecrets.com/teleclasses