In years gone by, it was a struggle to get businesses to start advertising on the Internet. Most of the time, even large corporations would settle for a couple of online pages of what amounted to little more than a virtual brochure. Talk about digital marketing methods such as pay-per-click, search engine optimization, and email [...]
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Outsourcing Made Easy
Hey Gang, Are you the bottleneck in your business? Marketing online (or off) is a “team sport” nowadays. But finding a team, and managing them, can be difficult. (A lot of people I know who are outsourcing are getting frustrated while their outsourcers miss deadlines and fail to get the quality of work done that’s [...]
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Here’s What I’m Thinking
Hey Gang. If you’ve been playing along at home and enjoying the podcasts for awhile, you’d be aware of the two PreneurCast podcast episodes that have stood out from the pack: the 7 levers episode and the mastermind episode. Out of all the episodes Dom and I have recorded so far, these two got the [...]
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Someone Agrees With Me – Finally !!
Hey Gang… Check This Out – www.GoingAnalogue.com As Frank Kern (finally) mentioned this week during his 2011 State Of The Internet Address – “Most of us are probably making the same mistake… most people are just relying on the internet to get customers.” I’m amazed no one else has ever really come out and said this [...]
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Delivering Happiness Book Review
Delivering Happiness: A Path to Profits, Passion, and Purpose By Tony Hsieh. The visionary CEO of Zappos explains how an emphasis on corporate culture can lead to unprecedented success. Pay new employees $2000 to quit. Make customer service the entire company, not just a department. Focus on company culture as the #1 priority. Apply research [...]
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