Howdee… Just wanted to let you all know that Brent is running a little ‘challenge’. If his recent blog post titled ‘Want To Watch while a Copywriter Writes Salesletters – for real?’, gets 20 responses by Thursday 13th, he is going to do a series of short screen-cam videos the week after showing each copywriting [...]
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Over The Shoulder Marketing [with Brent Hodgson]
Today’s post is the sequal to an earlier post I wrote on Creating Authority Online… which was inspired by a dinner conversation I had this week with Brent Hodgson, and his subsequent blog posts on Over-The-Shoulder Selling and How To Make Money From Twitter Todays post is based on the Robert Cialdini influence principle of [...]
Creating Authority Online [with Brent Hodgson]
Today’s post is the first in a short series, inspired by my good mate Brent Hodgson…in reply to his two recent posts Over-The-Shoulder Selling and Making Money from Twitter As Brent mentioned in his post, we caught up for a long over-due dinner earlier in the week and as always got to talking about all [...]
American Idol Marketing Strategy
Today’s post was inspired by Ed Dale… I first heard Ed talk about ‘the american idol’ approach to marketing during last years Thirty Day Challenge and just love the concept… I am actually working on a series of posts around the topic of ‘What Britney, 50 Cent and Neil Diamond Can Teach Us About Marketing’, [...]
Branding Should Be A Byproduct…
On a few different occasions this year, I found myself in lively discussions about the validity of branding… Actually they have been more pistols-at-dawn debates on whether a small business owner should be pro-actively focused on growing their brand, or let their brand develop as a byproduct of their direct-marketing and organic business growth… It [...]
Pete'sAudiobook
Now that I've got the rights back from the publishers, if you enter your email address below, I can send you a free audiobook version of my first book, How to Turn Your Million-Dollar Idea Into a Reality.
