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iBook Author: A Warning

Absolutely; it’s very cool. Absolutely; it makes publishing easy. Absolutely; it’s takes reading to a new level. … but all it is, is a new ‘conTEXT creation tool’ Don’t get distracted by the multi-touch, drag and drop, widget embedding features, and confuse it with a ‘conTENT creation tool’ You’re content still needs to be great [...]

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Pressfield’s Do The Work [A Review]

Steve Pressfield’s ‘Do The Work’ was the first book I’ve ever full read on my iPad… I know right ?!? I normally like the tactility of a real book, or the effectiveness of an audiobook; but I decided to support Seth Godin’s Domino Project and grab the free Kindle version. … and it was good. [...]

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John Warillow’s Built To Sell [A Review]

It seems like a lot of people are talking about the re-release of John Warillows book Built To Sell. I only heard about the orignal about 6 weeks ago from my good buddy Mike Rhodes during a mastermind meet-up a few Melbourne marketing nerds and I do every few weeks… as it turned out John [...]

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