About This Blog

Regularly referred to in the media as "Australia's Richard Branson", Pete Wililams is a serial entrepreneur, author, internet marketer and ego maniac. This blog is where he shares his rants and raves on all things business, marketing & publicity - in particular, how to successfully mix internet marketing & business...

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Archive: Uncategorised

Two of the greatest business partners around

Enjoying the festivities of the spring racing carnival

…Please excuse any typos as this is being sent from my iPhone

What’s Your Wealth Score?

Hi All…

I just wanted to announce the release of WealthScore - a fantastic project that a friend of mine, Steve McKnight, has been secretly working on for the past three months.

WealthScore is a fun online calculator that will quickly and accurately tell you how well you are
progressing towards achieving the goal of financial independence. It’s free to
use and has been provided as a service to the PropertyInvesting.com
community.

Check Out WealthScore Now

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Renegade Publicist Finally Goes Live

Hi All,

After many months of talk and hype RenegadePublicist.com has gone live…

Make sure you shoot over to www.renegadepublicist.com now and watch the video.

There are also a couple of amazing FREE gifts awaiting your arrival.

cheers,

Pete

p.s. www.renegadepublicist.com

Brands and Business Models

If a big chunk of Coke, Microsoft and Apples’ value is based on the brand itself… why do so many entrepreneurs spend so much time growing their infrastructure (staff, buildings, equiptment)?

Look at it this way… If you are growing a business to one day sell it so you can sit on the beach drinking Pina Colada’s (and get caught in the rain), then the elements you should really focus on developing are the sales processes, the value your services offer, and how it’s all perceived by the public… No-one really gives a rats about the stuff ‘behind-the-scenes’ !!

As an entrepreneur you only have a finite amount of capital you can invest into a business, and those fund can go toward growing the infrastructure or growing the brand.

In my mind this only adds fuel to the ‘it obviously pays outsource’ argument. Don’t ‘invest’ in things that can be outsourced!

What are you focusing on growing in your business?


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Cool PR Tool….

Hi Guys,

I am trying to kill two birds with this one post…

Firstly I am testing this cool new web 2.0 tool called Clipmarks (www.clipmarks.com) and am using it to tell you about…

This really cool media directory thats available from Media Monitors - as you will read below it provides the details for every media outlet in the country…

Check it out…
  • Mediadirectory

    Mediadirectory is Australia’s most comprehensive and authoritative hard copy media directory. Revised and reprinted monthly, it provides details for every media outlet, editor and important correspondent in Australia.
    Mediadirectory has a user-friendly format with a detailed index, and provides useful and comprehensive guides and contents throughout.

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