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Regularly referred to in the media as "Australia's Richard Branson", Pete Wililams is a serial entrepreneur, author, internet marketer and ego maniac. This blog is where he shares his rants and raves on all things business, marketing & publicity - in particular, how to successfully mix internet marketing & business...

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Assessing Web2.0 Tools Using The Marketing Symphony [SlideShow]

What would you say if you had just 5 minutes to give a presentation about the Web?

The slides below were from a recent presentation I did at Ignite Web – You may have heard of the Ignite format. It’s a presentation night in the unconference style of Web Jam and Pecha Kucha. Pioneered in Seattle in 2006, it has quickly become a worldwide phenomenon.

The unique feature of Ignite is that each presentation contains 20 slides, each of which changes automatically after 15 seconds, giving a guaranteed 5 minute presentation.

The presentation covers how to assess new Web 2.0 tools using the ‘Marketing Symphony’ and ‘Cialdini’s Influence Factors’ – and it’s been taken from a chapter of my up-coming book, with Ed Dale and Co.

View more presentations from Preneur.

Related Preneur Marketing Blog Posts:

  1. My Immediate Edge Beechworth 08 Presentation
  2. Over The Shoulder Marketing [with Brent Hodgson]
  3. ‘Traditional Business’ embaces web 2.0…. well almost
  4. All New Keyword Research Tools
  5. Creating Authority Online [with Brent Hodgson]

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8 Responses to “Assessing Web2.0 Tools Using The Marketing Symphony [SlideShow]”

  1. aruna Says:

    its a cool feature. hope it is compatible with all machines. ignite should ignite the young minds.

    [Reply]

  2. Angela Farmer Says:

    What an interesting project, with the 5 minute presentation. Your slide show was very informative regarding Marketing Symphony. I rather enjoyed the use of Twitter. Our company is trying to employ a social marketing format, so I will definitely be checking out your new book. When will it be available?

    [Reply]

  3. Selva Says:

    it will be available soon.

    [Reply]

  4. sudhy Says:

    yeah really informative post.
    The slide show was worth watching
    thank u..

    [Reply]

  5. pranav Says:

    Really a useful one through which we can create slides for a presentation easily.

    [Reply]

  6. cangel Says:

    This program looks like it would be useful for any type of presentation. The slides are on just long enough to get attention and give information.

    [Reply]

  7. jackson Says:

    pete thanks alot for a very informative and a detailed website.Its clear and easy to understand and the use of the web videos makes easier for people to understund the concepts well.I was very much imressed by the slides and i think this is one of the feature i should employ in our business operation.keep me posted in anything coming up.

    [Reply]

  8. SAO Says:

    How long until the current generation of CEOs, CFOs, and etc begin to subscribe to this kind of informational format? This seems like exactly the type of thing hard-liners at my business would be staunchly against. What can I do to bring them around?

    [Reply]

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