About This Blog

Regularly referred to in the media as "Australia's Richard Branson", Pete Wililams is a serial entrepreneur, author, internet marketer and ego maniac. This blog is where he shares his rants and raves on all things business, marketing & publicity - in particular, how to successfully mix internet marketing & business...

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How I RE-sold the MCG.

As you may already know….

I recently re-sold Australia’s version of Yankee Stadium, the MCG – a project I first did back in 2003 when I was just 21 — and how I got the tagline ‘Australia’s Richard Branson’ from the Aussie media.

It was a great success when I first undertook the project, but this time around, it was much more organised, and on may levels a more successful project – (the reason why is below)

… and that’s even after I received a cease and desist letter right in the middle of the campaign that threatened to shut the whole thing down.

When opened the doors to the online sales page, we received a very nice 5 FIGURE PROFIT in the first 12 hours – with out any affiliates !!!

Not bad for a project, I launched on-the-side for a bit of fun.. and to help get some of the remaining MCG carpet out of my mums garage.

The reason for the success – http://www.preneurmarketing.com/MCGsecret

It was a downright, good old fashioned Product Launch…

A Jeff Walker product launch…

If you don’t know Jeff Walker, he’s the guy with all the strategery (yes, I’m sure that’s a word) behind all the crazy online product launches.

… and Jeff has just released his Product Launch Blueprint for free.

You get the PDF Blueprint PLUS a video that walks you through the entire blueprint …

the exact same strategy, plan and process I used just a month ago to resell the Melbourne Cricket Ground…

.. and it cost me a few thousand dollars to have one of his trained coaches help me out during the launch.

Obviously, you have to enter your email to get this… but there is no cost, and there’s no hidden upsells or continuity or anything.

Get it now before Jeff pulls it down on Tuesday: http://www.preneurmarketing.com/MCGsecret

IMPORTANT: be sure to print out the PDF so you can take notes as you go through the video.

Seriously, this is a pretty powerful document to have in your swipe files… whether you market online or offline.

It’s worked for me, and I know it will work for you.

Pete

P.S. There’s even a hidden “resources” section that Jeff must have snuck in at the last second – it doesn’t show up in the training video, but it’s in the actual Blueprint.

P.P.S. There are also a few other videos one the site you can watch as well – including a breakdown of Apple’s recent iPhone 4 launch.

Related Preneur Marketing Blog Posts:

  1. John Reese is at it again…
  2. Free Non-Disclosure Confidentiality Document [NDA]
  3. Creating Authority Online [with Brent Hodgson]
  4. Internet Killed The Video Star

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