I’ve Found the Secret ..

So for all you out there that want to know how to come up with GREAT MILLION DOLLAR IDEAS here ‘s the secret of Newton, Archimidies and Einstein – MENTOS … well, that’s what Mentos are trying to get you to believe in this advertising campaign…


Kinda cool eh ?

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Customer Questions

Is this how your sales team treat customer enquiries?

After getting my ‘start’ in retail and seeing all types of customers…. it amazes me how so many retailers continue to treat opportunities to reinforce a brand, cement a relationship and turn a sale into a life long customer, with poor customer service . As Seth Godin referred to recently in a post on his blog you may know better but are you too lazy to implement ?

Dilbert Comic Strip Archive – Dilbert.com – The Official Dilbert Website by Scott Adams – Dilbert, Dogbert and Coworkers!

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43 Things to Do In 2007

Acorn Creative points us to 43 Things.As they describe… It’s a social networking site where you can interact with others who are trying to attain the same goals as you.Check out 43 Things now and add yoyur 2007 goals.

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Today…Your Past DOES Equal Your Future

We’ve all heard from the motivational speakers, self help gurus + personal development experts that your past doesn’t equal your future and you have the power to ensure your previous thoughts, actions and performance don’t effect your future.

Up until yesterday I would have agreed whole heartedly and in most circumstances still do.

HOWEVER, in today’s world, the information age, where every bit of the world, every statistic, each useless bit of information about you and your past is accessible via Google, you can no longer erase your past… the past that is available and accessible to everyone with a PC (or Mac) that is.

So as you do your morning affirmations to ensure you do everything in YOUR control to start your future right, just beware that your future now travels alongside you at the speed of gigahertz.

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U.S. Pizza Franchise Accepts Payment In Pesos From Spanish Patrons

Brad Williamson of BizMAVERICK has posted a great story on smallbusinessbranding.comabout a fast food chain in the USA doing some creative marketing…

There’s this pizza joint called Pizza Patron (59 stores), that’s headquartered here in my hometown of Dallas Texas, that truly understands their consumer demographic of Spanish customers.
Many Mexican residents of Dallas have just recently traveled from Mexico, and have a surplus of Mexican currency sitting there in their wallets that’s going unspent. Pizza Patron had a marketing brain fart and decided to give these people a place to spend their pesos as they’re now accepting them as payment for pizza.

I think it’s brillinat as it reinforces a companies commitment to thier brand position.

Read the entire stroy here:

U.S. Pizza Franchise Accepts Payment In Pesos From Spanish Patrons » Small Business Marketing And Branding

What can you do that’s like this, links with your brand and will create a buzz?

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Pete's Photos

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