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Regularly referred to in the media as "Australia's Richard Branson", Pete Wililams is a serial entrepreneur, author, internet marketer and ego maniac. This blog is where he shares his rants and raves on all things business, marketing & publicity - in particular, how to successfully mix internet marketing & business...

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Targeting A Captive Audience…

Ok, so not your average post or marketing medium for that matter – but it is very creative and targets a “captive audience”. We all know if you can target a captive market and get them to interact with your message you have done very very well.

This one is for ESPN’s football (soccer) channel.

This one is for the MINI with the tagline reading
‘Test your handling skills” … and yes they are mini witches-hats in the bowl.

Here a couple of other bathroom related pics – not really advertising anything but they made me laugh.

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